Triumph, one of the oldest and most venerable motorcycle brands in the world, have officially confirmed their entry into India, According to a press note issued by the Hinckley-based manufacturers, they have appointed Ashish Joshi as managing director for India Prior to Joining Triumph, Ashish headed the European operations of Royall Enfield and was responsible for establishing the company's business in Europe.
Commenting on the Triumph's entry into the Indian market, Nick Bloor, CEO of Triumph Motorcycles,UK, said,Indiais a very important motorcycle market and T Mum ph has assessed
it carefully before deciding to step in. We see it as the next step in our global business model,
The appointment of Ashish Joshi' is a signal of our seriousness about success inIndia. I wish
him the best and look forward to comprehensive growth from the Indian market.
International media recently claimed that triumph were indeed developing a 350-cc, single-cylinder motorcycle that would be assemble in theirThailandplant. The new bike, is being lined up as an affordable entry-level bike in developed markets like the IUS and Europe and as a presti9'l3 model in growing markets like Asia, Africa andSouth America. If these reports do turn out to be true ~ chances are high that the motorcycle will also make its way intoIndiato finally fill up a very significant gap in indian motorcycling.